✨ Batch 8 Starting on 22 Feb, 2025 ✨

The Pro-Performance Marketing Course

Learn How Marketing Makes Money.

Master Meta Ads, Google Ads, YouTube Ads, campaign analytics and optimisation through agency-led, hands-on training.

8 Weeks of Learning + 2 Weeks of Practical Experience

Starts 1 December 2026 · Offline · Limited Batch

From Ad Setup to Campaign Strategy.

01

Performance Marketing Fundamentals

Funnels, customer journeys, landing pages and marketing metrics.

02

Meta Ads

Campaign structure, targeting, budgets, creatives and optimisation.

03

Google Ads & PPC

Keyword research, search campaigns, bidding and ad copy.

04

Tracking & Analytics

GA4, Google Tag Manager, Meta Pixel and conversion tracking.

05

YouTube Ads & Creative Testing

Video campaigns, creative experiments and funnel strategy.

06

AI, Automation & Campaign Strategy

AI-assisted workflows, reporting and cross-platform planning.

07

Campaign Audits & Final Project

Analyse performance, identify gaps and present a complete campaign strategy.

Learn the platforms. Understand the numbers. Build the strategy.

Real Budgets. Real Campaigns. Real Learning.

50% Learning. 50% Application.

Learning

Application

Learn the concepts, then put them into practice through guided exercises, campaign builds, optimisation tasks and performance analysis.

Your practical experience includes:

The goal isn't to memorise the process. It's to understand how to execute it.

10 Weeks. Built Around Practical Learning.

Weeks 01–08 · Learn & Apply

Structured sessions, expert-led instruction, guided exercises and campaign practice.

Weeks 09–10 · Hands-On Experience

An additional practical phase focused on applying your learning to campaign work and performance analysis.

Course Details

Format: Offline

Batch: 01

Start Date: 1 December 2026

Scheduled End Date: 20 January 2027

Class Days: Tuesday–Friday

Class Hours: 12 PM–4 PM

Programme: 8 Weeks + 2 Weeks Practical Experience

One Course. Multiple Industry Perspectives.

Learn from people who do the work.

Get paid tools access.

Get a case study of 100+ campaigns.

Placement tie-ups.

Build Skills You Can Put to Work.

Whether you’re starting your career, upgrading your current skills or exploring independent work, build a stronger foundation in performance marketing.

Career Development

Develop practical skills relevant to performance marketing roles.

Interview Preparation

Prepare to explain your thinking, campaign decisions and practical work.

Freelancing Training

Understand service positioning, client communication and campaign delivery.

Placement Assistance

Get support with your job search and career preparation.

Learn Inside an Agency-Backed Ecosystem.

Built on the experience of iOTA A Creative Agency.

Get closer to the way performance marketing works in the real world: strategy, creative testing, audience targeting, tracking, reporting and optimisation.

Agency thinking. Industry mentors. Practical learning.

Your Next Skill Could Change Your Career.

Learn the platforms. Understand the numbers. Build the confidence to work on real marketing challenges.

Pro-Performance Marketing Practical Edition

Batch 01 · Offline · December 2026

Honhar The Skill Project

Learn the Skill. Practise the Craft. Build Your Edge.